FOURTY FIFTY SIXTY HAS BEEN IN EXISTENCE SINCE 1991, COMBINING THE TALENTS OF OWNERS, JOE BUCCHI AND BEN CASSARA. BEGINNING AT THE NEW YORK CITY FLEA MARKETS, OFFERING TWENTIETH CENTURY MODERN FURNITURE, ARTWORK AND COLLECTIBLES. AS BEN AND JOE BEGAN TO ESTABLISH THEIR BUSINESS IT BECAME EVIDENT THEY HAD THE TALENT AND BUSINESS INSTINCT, A MORE PERMANENT LOCATION WAS NEEDED IT WAS AT THIS TIME A NEW ANTIQUES AND COLLECTIBLES BUILDING WAS OPENING AND FOURTY FIFTY SIXTY BECAME A PART OF THIS NEW VENTURE.
WITH BEN’S PASSION AS A COLLECTOR WITH A SAVVY MERCHANDISING BACKGROUND AND ABILITY TO ESTABLISH A RAPPORT WITH THE PUBLIC, IN COMBINATION WITH JOE’S, BACKGROUND IN THE FASHION INDUSTRY. A TOTALLY UNIQUE SHOPPING EXPERIENCE WAS CONCEIVED. THE SHOPS LOCATION, LENT ITSELF AS A UNIQUE STOP FOR VISITORS TO NEW YORK, DISCOVERED A VERY SPECIAL PLACE.
THEY QUICKLY OUTGREW THEIR SHOP AND MOVED TO A MUCH LARGER PLACE, IN THE CENTER, WHICH ALLOWED THEM TO EXPAND THEIR PRESENTATION. THEY FOUND A NICHE IN COUTURE COSTUME JEWELRY AND VINTAGE DOLLS, WITH THE LARGEST SELECTION OF VINTAGE BARBIE IN THE METRO NEW YORK AREA.
AS THE MARKET BEGAN TO CHANGE SO DID FOURTY FIFTY SIXTY AND MOVED TO A STREET LEVEL LOCATION, IN THE HAPPENING AND TRENDY, EAST VILLAGE. THEY QUICKLY ESTABLISHED THEMSELVES AS THE PLACE TO BE AND FOR 16 YEARS THEY SUCCESSFULLY OPERATED THEIR STORE FRONT. FINALLY, IN 2007 THEY DECIDED THAT THEIR BUSINESS WAS MORE THAN MORTAR AND BRICK AND CLOSED THEIR STORE FRONT AND BEGAN TO OPERATE A VIRTUAL STORE.
BY DOING SO THEY WERE ABLE TO EXPAND AND FOCUS ON ALL TYPES OF MERCHANDISE AND BROADEN THEIR CUSTOMER BASE. JOE "RETIRED" FROM THE GARMENT CENTER, DEVOTING HIS EFFORTS BEHIND THE SCENES. SETTING UP THE ON LINE ASPECT OF THE BUSINESS. WHEN THAT WAS IN PLACE AND FULL OPERATIONAL, THE STORE FRONT WAS CLOSED AND THEIR STORE MOVED TO THEIR HOME.
ALWAYS AWARE HOW IMPORTANT CONTACT WITH THE PUBLIC CAN BE AND MAINTAINED A FULL SCHEDULE WITH KEY SHOWS ON THEIR CALENDAR.
It'll be sunny (we hope)! Temp 3188.
IN 2012, ESTATE SALES BY FOURTY FIFTY SIXTY WAS CREATED. OFFERING THE UNIQUE TALENTS OF BOTH BEN AND JOE TO TRANSFORM THEIR CLIENTS ESTATES, LARGE OR SMALL INTO A STAGED, WELL, ORGANIZED, CHEERFUL ENVIRONMENT. TAKING FULL CHARGE OF EVERY DETAIL THEY OFFER FULL SERVICE ESTATE LIQUIDATION. EACH SALE IS WELL ADVERTISED, STAGED AND STAFFED BY PROFESSIONALS. BEN AND JOE, TO INSURE THAT EACH CLIENT RECEIVES THE HIGHEST VALUE FOR EACH ITEM SOLD, DO CAREFUL RESEARCH, AND WILL TAKE SPECIAL ITEMS AND POST IT TO THEIR WEBSITE. PRIOR TO THE ACTUAL SALE DATE.